#656 How To Find The Right Words w/ Rin Hamburgh, Founder of Rin Hamburgh & Co.

In Internet Marketing Podcast, The Digital Marketing Blog by ScottLeave a Comment

In this episode we’re joined by Rin Hamburgh, Founder of Rin Hamburgh & Co., to discuss the art of copywriting.
In this episode we discuss:
  • The characteristics to look for when hiring copywriters
  • Why listening skills provide a great foundation for expert copywriting
  • The difference between content optimisation and copywriting
  • What is ‘quality content’?
  • How to measure the impact of copywriting
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